ABOUT US — THE STORY OF MR. HAPPINESS
Mr. Happiness was born from a simple truth I discovered the hard way: happiness is not something you buy. It is something you live.
My name is Kofi, and long before this brand existed, I was a young man from Ghana trying to build a life in the Netherlands. I worked hard, I cleaned floors, I raised my family, and I learned that real happiness never came from money, titles, or status—it came from mindset, courage, and the people you love.
This brand grew out of those moments.
The early mornings.
The long days of cleaning.
The dreams that refused to die.
The belief that no matter where you start, you can rise if your mindset rises first.
Mr. Happiness is not fashion. It is a reminder.
A reminder that you already have value.
A reminder that your story matters.
A reminder that happiness begins in your thoughts, your actions, your heart.
That is why every item we create is personal.
Mr. Happiness or Ms. Happiness on the front—and your own words on the back.
Because your voice deserves to be worn.
Your mindset deserves to be seen.
Your feelings deserve to be expressed.
Our slogan says it clearly:
“Wear Your Thoughts and Feelings, Not Fame.”
Today, thousands around the world wear this message with pride. Not because of me, but because the message belongs to all of us. The brand is growing, the community is expanding, and the movement is becoming global—but the heart of the story remains the same:
Happiness is who you are.
Not what you buy.
Not what you own.
Not where you come from.
It is you.
Welcome to the Mr. Happiness family.
Wear your truth. Wear your journey. Wear your happiness.